
Site Audit
Audits any URL for SEO signals, Open Graph tags, readability scores, JSON-LD structured data, and social preview validation with zero API cost. SEO specialists, web developers, and content creators integrate it to programmatically check site optimization before publishing or during monitoring campaigns.
Overview
The Site Audit MCP server performs comprehensive audits on any URL, extracting SEO signals, Open Graph (OG) tags, readability scores, JSON-LD structured data, and validating social previews. It operates at zero API cost, enabling frequent checks without budget constraints.
Key Capabilities
- SEO signals analysis: Identifies meta titles, descriptions, headings, keyword density, and canonical tags.
- Open Graph tags extraction: Parses og:title, og:image, og:description for social sharing optimization.
- Readability scores: Computes Flesch-Kincaid, Gunning Fog, and other metrics based on text complexity.
- JSON-LD structured data: Validates schema.org markup for rich snippets like articles or products.
- Social preview validation: Simulates how content appears on platforms like Twitter, Facebook, LinkedIn.
Use Cases
- Pre-publish checks: Content creators audit new pages for missing OG tags and poor readability before going live.
- Competitor analysis: Marketers scan rival sites to compare SEO signals and structured data implementation.
- Bulk site monitoring: Developers run audits on multiple URLs in CI/CD pipelines to flag optimization issues.
- Social media optimization: Teams validate previews to ensure images and titles render correctly across platforms.
Who This Is For
SEO analysts needing automated site checks, web developers integrating audits into apps, digital marketers monitoring campaigns, and content teams ensuring shareable previews. Ideal for teams handling frequent URL evaluations without custom scraping code.