Overview

The seo-audit-mcp-server delivers specialized tools for AI agents to perform on-demand website audits directly from URLs. It extracts actionable intelligence like SEO performance metrics, technology stacks, and contact details in structured JSON, enabling agents to assess sites without custom scraping code or external APIs.

Key Capabilities

analyze_url: Runs a full website scan, delivering SEO score, detected tech stack, contact information, social profiles, and content metrics (e.g., word count, headings) in structured JSON for easy parsing.
check_seo_score: Provides a 0-100 SEO score for any URL, listing specific issues (e.g., missing meta tags, slow load times) and targeted recommendations.
detect_tech_stack: Identifies 45+ technologies including CMS (e.g., WordPress), frameworks (e.g., React), analytics (e.g., Google Analytics), payment processors, chat widgets, and CDNs.
extract_contacts: Locates email addresses, phone numbers, and social media links across a website's pages.

Use Cases

Competitor Reconnaissance: Feed a rival's URL to analyze_url to retrieve their SEO score, tech stack, and social profiles, then cross-reference with check_seo_score for gaps to exploit in your strategy.
Lead Generation Pipeline: Use extract_contacts on prospect websites to pull emails and phones, combining with detect_tech_stack to qualify leads based on tools like Shopify or HubSpot.
Pre-Acquisition Due Diligence: Run analyze_url on target sites to evaluate SEO health and tech dependencies, spotting risks like outdated CMS before investment.
Site Migration Planning: Apply detect_tech_stack and check_seo_score to map current infrastructure and SEO issues, ensuring minimal disruption during CMS switches.

Who This Is For

SEO analysts, marketing automation developers, and sales intelligence builders who integrate MCP servers into AI agents. Requires intermediate knowledge of API calls and JSON handling; ideal for those automating web research without building scrapers from scratch.